MaxXcel Sports to Introduce the FP360 Lacrosse Strength Trainer at the 2010 US Lacrosse National Convention

Hillsborough, NJ -- (SBWire) -- 01/18/2010 -- MaxXcel Sports, LLC, a sports specific training products company, will introduce the FP360 Lacrosse Strength Trainer to the lacrosse community at the 2010 US Lacrosse National Convention, in Baltimore, MD, January 15-17, 2010, with a variety of events and promotions.

The MaxXcel FP360 is a strength training aid that secures directly to the shaft of a Lacrosse stick to develop core muscles in the hand, wrist and forearm. Using the principles of continuous resistance, the FP360 forces players to work harder to maintain a grip on the stick during drills and scrimmages, playing wall ball or taking shots at the cage. By isolating the muscles in the hand, wrist and forearm players can effectively increase strength and minimize the risk of injury, without changing their practice regimen.

The MaxXcel FP360 is lightweight, inexpensive, fits on any shaft, and will help lacrosse players at every level add more FIREPOWER to their game.

“The US Lacrosse National Convention provides us a great opportunity to meet coaches and players from across the country and demonstrate our FP360 strength trainer,” said Bill Brandt, MaxXcel Sports Managing Partner. “Forearm, hand and grip strength development are the next critical wave in helping athletes gain a competitive advantage. We’re excited about launching our new product this week and to be associated with quality individuals and organizations like Max Seibald, the Denver Outlaws and US Lacrosse.”

At the upcoming 2010 US Lacrosse National Convention, MaxXcel endorser, Denver Outlaws & US Lacrosse Team midfielder Max Seibald will be signing autographs at the MaxXcel booth (#512), talking with players and coaches, and demonstrating how to use the FP360 for drills and at practice. There will also be product giveaways and contests, and the opportunity to purchase the FP360 Lacrosse Strength Trainer at a substantial discount.

“Having strong forearms and a solid grip adds so much to controlling the stick handle – better accuracy, more shot speed, stronger on face-offs and ground balls,” said Seibald. “Using the MaxXcel FP360 has definitely strengthened my grip, improved my shooting and passing, and helped me develop endurance in my muscles to last the whole game.”

Max Seibald was an accomplished player at the collegiate level, winning the 2009 Tewaarton Trophy, awarded to the "Most Outstanding" collegiate lacrosse player in the United States, and was named a four-time All-American at Cornell. He is the only men’s lacrosse player in the history of the Ivy League to be named a four-time, first-team All-Ivy selection. Seibald is currently playing in the MLL with the Denver Outlaws, where he was named to the “Young Guns” All-star team in 2009. He also set a new MLL record in the “Hardest Shot” competition, hitting 110mph.

Visit booth #512 at the 2010 US Lacrosse National Convention and let MaxXcel show you how to increase your FIREPOWER with the FP360!

About MaxXcel Sports, LLC
Elite athletes are driven by a desire to be the best at what they do. It’s this relentless drive to be stronger, faster, smarter and better prepared than their opponents that makes them successful. http://www.MaxXcel.com

MaxXcel Sports, Inc. was founded on these same principles – to be an innovator in the sports performance industry, offering products for athletes who strive to be the best at their sport. Our mission is to design and build products for athletes to get the maximum out of every practice and accelerate their development to sports excellence.

The MaxXcel FP360 Strength Trainer is available for a wide range of sports including lacrosse, baseball, softball, golf, tennis, ice/roller hockey and field hockey.

For purchasing information, please contact:
973-200-5525
info@MaxXcel.com
http://www.MaxXcel.com/lacrosse.asp

Press Contact:
Howard Brodwin
hbrodwin@MaxXcel.com
323-841-2267 (Direct)

MaxXcel Sports, LLC
Maximum Acceleration to Sports Excellence
http://www.MaxXcel.com

Media Relations Contact

Howard Brodwin
MaxXcel Sports, LLC
973-200-5525
http://www.maxxcel.com

View this press release online at: http://rwire.com/36673