Fast Market Research recommends "Baby and Child-Specific Products in Nigeria" from Euromonitor International, now available

Boston, MA -- (SBWire) -- 11/13/2013 --With improving GDP growth in Nigeria, consumers with improved incomes increased purchases of baby and child-specific products. Thus, the category was able to post strong current value growth of 13%, compared to 10% growth over the review period. Manufacturers intensified their brand campaigns through advertising and point-of-sale promotions, increasing the visibility of their brands in key outlets. The growth of the supermarket channel also increased visibility among middle-class shoppers.

Euromonitor International's Baby and Child-specific Products in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Baby and Child-specific Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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