Fast Market Research recommends "Austria Quarterly Beverage Tracker Report Q3 2013" from Canadean, now available

Boston, MA -- (SBWire) -- 12/23/2013 --Published by Canadean, this Quarterly Beverage Tracker report provides a detailed analysis of the latest developments in the Austria beverage market

Introduction and Landscape
Why was the report written?
In the current climate of economic uncertainty and market volatility companies need to know about more than just data. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator

What is the current market landscape and what is changing?
Q3-13 saw moderate GDP growth of 0.1%, with consumer prices also falling marginally. The overall economic mood is positive, despite the Eurozone crisis continuing to have an impact. Domestic demand is growing steadily, but cannot fully compensate for negative export development.

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What are the key drivers behind recent market changes?
The very warm summer months of July and August had a largely positive impact on the beverage market. Packaged water volumes in particular increased as consumers held a preference towards natural refreshment.

What makes this report unique and essential to read?
Designed for clients who want to understand the latest trends in the Austrian beverage industry and want more detail and analysis on this data. Canadean's Austria Quarterly Beverage Tracker report is ideal for benchmarking total market vs retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments

Key Features and Benefits
Readers are provided with a summary snap shot table showing category growth in Q32013 vs Q32012, together with 2012 actual volumes, 2013 forecast volumes and projected growth

An economic mood indicator, completed by Canadean's local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how Private Label products have performed versus the rest of the market.

Key highlights of the last quarter's commercial beverage performance are identified and the key market drivers examined

Volumes for Q32013 vs Q32012, full year 2012, moving annual totals (MAT) and 2013 forecasts are provided for each individual beverage category, together with supporting text on quarterly performance and forecast assumptions. More granular data is provided for the Carbonates category, with data split by regular vs low calorie, and by key flavours. Significant activity in the soft drinks industry is covered including recent new product introductions (detailing flavour, pack type, pack size, retail price and selected pack shots) and the latest industry news.

Focus on Functional Soft Drinks and Healthy Innovation

Key Market Issues

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