New Financial Services market report from Euromonitor International: "ATM Cards in Greece"

Boston, MA -- (SBWire) -- 02/26/2014 --Consumer culture in Greece is cash-dominated, with cash still accounting for the vast majority of purchases. However, amid the economic downturn ATM transactions are squeezed due to the general decline in consumer expenditure. Moreover, while the collapse of credit cards amid booming insolvency is in favour of cash, cash transactions decline as a result of increasing debit card usage and electronic transactions. While POS debit transactions still account for just a fraction of cash withdrawals,...

Euromonitor International's ATM Transactions in Greece report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Reasons to Get This Report

- Get a detailed picture of the ATM Transactions market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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