Fast Market Research recommends "Yoghurt and Sour Milk Products in Spain" from Euromonitor International, now available

Boston, MA -- (SBWire) -- 03/25/2014 --For another consecutive year, the economic crisis continued to shape the habits of Spanish consumers. The declining purchasing power of the majority of Spaniards has forced them to increasingly focus on price during their grocery purchases, in an attempt to cut down spending and be able to make it to the end of the month with a squeezed budget. This has affected the category of yoghurt and sour milk drinks in two ways: On the one hand, it has caused certain switches of consumers from yoghurt...

Euromonitor International's Yoghurt and Sour Milk Products in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Yoghurt and Sour Milk Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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