New Food research report from Euromonitor International is now available from Fast Market Research

Boston, MA -- (SBWire) -- 03/28/2014 --Drinking milk products is growing by 4% in current value terms in 2013 up from the 3% growth experienced in 2012. Most of this growth is coming from categories outside of the mainstay of cow's milk, the market for which is still adjusting to the impact of the price-war between Australia's two largest supermarket chains, Coles and Woolworths. This price war was triggered in 2011 when first Coles and then Woolworths decided to sell their private label products for A$1 per litre. This results in...

Euromonitor International's Drinking Milk Products in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: Flavoured Milk Drinks, Flavoured Powder Drinks, Milk, Non-Dairy Milk Alternatives, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Drinking Milk Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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Browse all Food research reports at Fast Market Research

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