Recently published research from Euromonitor International, "Frozen Processed Food in Kenya", is now available at Fast Market Research

Boston, MA -- (SBWire) -- 05/05/2014 --Frozen processed food remains a fairly small product area in Kenya, reaching sales of only an estimated 3,900 tonnes in 2013. This is due to a number of factors. The household penetration of freezers and fridge freezers is low in Kenya, partly due to widespread poverty but also as a result of frequent power cuts. These power cuts also result in producers, distributors and retailers struggling to ensure adequate cold chain distribution, storage and retail display. This not only increases the...

Euromonitor International's Frozen Processed Food in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: Frozen Bakery, Frozen Desserts, Frozen Meat Substitutes, Frozen Noodles, Frozen Pizza, Frozen Processed Fish/Seafood, Frozen Processed Potatoes, Frozen Processed Poultry, Frozen Processed Red Meat, Frozen Processed Vegetables, Frozen Ready Meals, Frozen Soup, Other Frozen Processed Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Frozen Processed Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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