New Consumer Goods research report from Euromonitor International is now available from Fast Market Research

Boston, MA -- (SBWire) -- 06/13/2014 --Due to the warm climate, only 110 days during the year are considered by the Ministry of Energy to be "heating days". This causes consumers to think before purchasing a heating appliance as these are seen as "special needs" appliances. Consumers put a major focus on safety so that the heating appliance would be inaccessible to children. For this reason air conditioners suffice for many consumers.

Competitive Landscape

Newpan Ltd continued to lead this category by a large margin, accounting for 24% of volume sales in 2013. Newpan led fan heaters with a 34% volume share thanks to its global brand De'Longhi. Fan heaters was the largest subcategory in 2013 accounting for 54% of all heating appliances sales. Newpan led convector heaters as well with a 31% volume share, again by successfully marketing De'Longhi heaters.

Industry Prospects

Major growth in this category is not expected due to rises in electricity prices and limited use of heating appliances as a result of the weather. Consumers who do not use air conditioning for heating will generally seek to have 2-3 small heating appliances in their home for long term use. Replacement cycles therefore, are generally long for this category, and those are the main reasons the category will witness a slower growth rate over the forecast period with a CAGR of 2% in volume terms, as in the review period.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Heating Appliances industry in Israel with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Heating Appliances industry in Israel, our research will save you time and money while empowering you to make informed, profitable decisions.

The Heating Appliances in Israel market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Heating Appliances in Israel?
- What are the major brands in Israel?
- Are central heating units inhibiting potential growth for electric fires?
- Has innovation in panel heaters led to an upturn in fortunes for the category?

Reasons to Get this Report

- Gain competitive intelligence about market leaders

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Browse all Consumer Goods research reports at Fast Market Research

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