Fast Market Research recommends "Travel Accommodation in China" from Euromonitor International, now available

Boston, MA -- (SBWire) -- 08/05/2014 --Sales of travel accommodation recorded lower growth of 7% in current terms in China in 2013, owing to the relatively-unfavourable economic environment and a cut in government expenditure on business travel. Hotels, especially high-end star-rated ones, were seriously negatively influenced by these conditions, which resulted in a sharp decline in occupancy. On the contrary, chained budget hotels continued with aggressive expansion in terms of outlets under strong support from franchising and maintained comparatively-high occupancy rates, thanks to their attractive prices. This was the major driving force behind current value growth of hotels in 2013.

Industry Prospects

Sales of travel accommodation are expected to increase at a CAGR of 4% at constant 2013 prices over the forecast period, with hotels to lead with growth at a CAGR of 6%. This will be mainly driven by stable demand from domestic travelling for both business and leisure purposes. Owing to rising disposable incomes and the ongoing pursuit of better living standards by Chinese consumers, leisure tourism is projected to substantially contribute to steady growth of travel accommodation; however, the strict implementation of anti-corruption policies and a sluggish economic outlook are considered to be major negative factors that will slow down value growth of travel accommodation over the forecast period.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Travel Accommodation industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Travel Accommodation industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Travel Accommodation in China market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Travel Accommodation in China?
- What are the major brands in China?
- What is the rate of development for chained hotels vs independent hotels?
- How are luxury hotels performing compared to mid-priced and budget hotels?
- Is there an increase in hostels and campsites?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Travel Accommodation by Category, Travel Accommodation by Channel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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