New Consumer Goods market report from Euromonitor International: "Pet Products in Australia"

Boston, MA -- (SBWire) -- 08/11/2014 --The pet humanisation trend continued to drive growth within pet products during 2013. Consumers want to give their pets the best quality of life possible and an increasing number of pet food products on the market target specific health issues, with pet owners taking a more holistic approach to maintaining their pets' health in the long term (eg via pet dietary supplements).

Competitive Landscape

Blackmores Ltd acquired PAW (Pet Animal Wellbeing Pty Ltd) in 2010 to strategically position itself as a key player within the Australian pet dietary supplements and dermatological market.

Industry Prospects

As with other pet care areas, the pet humanisation and urbanisation trends are expected to drive growth within pet products during the forecast period. As pet accessories continues to grow, premiumisation will also play a role in driving growth. In fact, pet products has a projected forecast period constant 2014 price value CAGR 3% - a lower rate of growth than the review period CAGR of 6% which can mainly be attributed to the growing popularity of private label products.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Products industry in Australia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Products industry in Australia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Pet Products in Australia market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Pet Products in Australia?
- What are the major brands in Australia?
- What are the key product launches?
- How have worming and flea product fared against other products within pet healthcare?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Cat Litter, Other Pet Products, Pet Dietary Supplements, Pet Healthcare.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Browse all Consumer Goods research reports at Fast Market Research

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