Baby and Child-Specific Products in the Czech Republic - New Market Report

Recently published research from Euromonitor International, "Baby and Child-Specific Products in the Czech Republic", is now available at Fast Market Research

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Boston, MA -- (SBWire) -- 08/20/2014 --Baby and child-specific products recorded a 1% current value decline in 2013. This performance can be attributed to the falling birth rate in the Czech Republic, which weakened demand. This meant that not even rising unit prices could outweigh the dwindling volume demand for baby and child-specific products.

Competitive Landscape:

Alpa remained the leading company in baby and child-specific products in 2013 with a value share of 11% thanks to popular brands such as Aviril and Batole, which have a stable consumer base in the Czech Republic due to being present in the marketplace for a long time and attracting consumers through their affordable prices, good quality and strong promotions. Not far behind was Bayer with a 10% value share. Bayer benefits from the strength of its leading Bepanthen brand and frequent new product innovations.

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Industry Prospects:

Over the forecast period baby and child-specific products is expected to recover somewhat from its negative review period performance. An increase in value sales will be driven by the improving economic situation in the country, which will lead to rising interest in higher-priced and higher-quality products with added benefits. Products made from natural ingredients will also grow in popularity. As a result, baby and child-specific products is predicted a value CAGR of 1% at constant 2013 prices over the forecast period.

Report Overview:

Discover the latest market trends and uncover sources of future market growth for the Baby Care industry in Czech Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Baby Care industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

The Baby Care in Czech Republic market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Baby Care in Czech Republic?
- What are the major brands in Czech Republic?
- What are the movements in unit prices across categories?
- What is the penetration of premium baby care products?

Reasons to Get this Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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View this press release online at: http://rwire.com/537397