Recently published research from Euromonitor International, "Footwear in Mexico", is now available at Fast Market Research

Boston, MA -- (SBWire) -- 08/22/2014 --Value sales of sports footwear have increased by 49% since 2007. This positive performance is explained by the growing popularity of brands such as Nike, adidas and Puma and the entrance of new brands such as Under Armour and Reef, which have gained positioning amongst Mexican consumers and offer stylish and sophisticated sports footwear at considerably higher prices than other brands. In 2013 sports footwear accounted for Mx$38.7 billion.

Competitive Landscape:

In 2013 the company Fabricas de Calzado Andrea was the market leader, accounting for 9% of the sales value. It was followed by Cia Manufacturera de Calzado Emyco and Flexi with 8% and 7% value shares, respectively. These companies have a long-standing presence in the Mexican market and have well-developed distribution channels. Fabricas de Calzado Andrea is one of the biggest direct sales companies in the country.

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Industry Prospects:

Unit prices of footwear are expected to continually fall during the forecast period, due to increasing imports from Asia. This is most notable thanks to the trade agreements with China, allowing more footwear into the country at very low prices. This in turn forces local producers or other international companies to lower their prices in order to compete, driving down prices for the entire segment.

Report Overview:

Discover the latest market trends and uncover sources of future market growth for the Footwear industry in Mexico with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Footwear industry in Mexico, our research will save you time and money while empowering you to make informed, profitable decisions.

The Footwear in Mexico market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Footwear in Mexico?
- What are the major brands in Mexico?
- How dynamic is the growth of clothing and footwear internet sales?
- What is the performance of women's clothing vs men's clothing?
- What % of clothing and footwear sales goes through grocery retailers?

Reasons to Get this Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Children's Footwear, Men's Footwear, Women's Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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