Fast Market Research recommends "Cough, Cold and Allergy (Hay Fever) Remedies in Spain" from Euromonitor International, now available

Boston, MA -- (SBWire) -- 08/27/2014 --Sales of cough, cold and allergy (hay fever) remedies increased by 3% in current value terms in 2013, to reach EUR432 million. Due to the change in prescription products that occurred in 2012, a number of drugs are now not dispensed by the Spanish health system, which led consumers to purchase these products in chemists/pharmacies.

Competitive Landscape:

Cough, cold and allergy (hay fever) remedies remained a highly fragmented category in 2013, with 20 companies dominating the competitive landscape in Spain. It is still led by Spanish firms, with many companies operating in one category, but not being present in others.

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Industry Prospects:

The Spanish economy is expected to continue to suffer over the forecast period, although the country will start to see improvements. The growth forecast for Spain is very timid, with a need to reduce the high unemployment in order to recover consumer confidence, thus affecting growth in sales.

Report Overview:

Discover the latest market trends and uncover sources of future market growth for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cough, Cold and Allergy (Hay Fever) Remedies in Spain market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Spain?
- What are the major brands in Spain?
- What is the impact of influenza vaccinations on the sales of cough and cold products?

Reasons to Get this Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Antihistamines/Allergy Remedies (Systemic), Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies, Cough Remedies, Decongestants, Medicated Confectionery, Paediatric Cough, Cold and Allergy Remedies, Pharyngeal Preparations.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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