Recently published research from Euromonitor International, "Smoking Tobacco in Latvia", is now available at Fast Market Research

Boston, MA -- (SBWire) -- 09/17/2014 --Pipe tobacco has traditionally been popular amongst men aged over 40 who perceive pipe smoking as a hobby or an element of a certain lifestyle. Commonly, pipe smoking has romantic associations with famous books and film characters. Pipe tobacco is considered to be more classical and natural, as nearly all major pipe tobacco brands are 100% tobacco. As a result, pipe tobacco tends not to compete with cigarettes, as it is perceived by most Latvians as being of much higher quality. The respective split of men/women consuming pipe tobacco is approximately 70%/30%.

Competitive Landscape:

In 2013, Planta Tabak-Manufaktur Dr Manfred Obermann GmbH & Co continued to lead sales in smoking tobacco with 19% volume share. The company benefits from the performance of Excellent, which is one of the longest running brands in Latvia. Moreover, it has one of the broadest distribution networks. High interest in flavoured RYO smoking tobacco products also benefits this brand, as it has a wide flavoured product assortment. The company also has a strong presence in pipe tobacco due to performance of Holger Danske and Planta No.1 brands, which offer good quality and price ratio.

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Industry Prospects:

RYO tobacco is expected to remain as a driving force for smoking tobacco growth. The increasing popularity of RYO tobacco among younger population groups is expected to continue to build the consumer base. Increasing taxes on cigarettes are expected to make smoking tobacco more competitive over the forecast period. Growing purchasing power is expected to allow consumers to buy better quality products, which in turn will support new product development from producers.

Report Overview:

Discover the latest market trends and uncover sources of future market growth for the Smoking Tobacco industry in Latvia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Smoking Tobacco industry in Latvia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Smoking Tobacco in Latvia market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Production, imports by origin, exports by destination
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Smoking Tobacco in Latvia?
- What are the major brands in Latvia?
- How was toys and games affected by the global recession?
- Which product categories performed best in the last year?
- What are the new any safety regulations affecting the industry?

Reasons to Get this Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Pipe Tobacco, RYO Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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