Fast Market Research recommends "World Cigarettes France" from ERC, now available

Boston, MA -- (SBWire) -- 09/25/2014 --World Cigarettes France focuses on the extent to which the market has evolved during the last twelve years in line with changing smoking habits in France, the competitive environment and economic developments. The end result is an accurate and objective interpretation of market trends (since 1990) and directions, assessing underlying currents of change and projecting the market scenarios of the future, providing forecasts to 2022.

Key Findings
There has been a substantial contraction in the French cigarette market, mainly following the two huge tax hikes in 2003. Today volumes are only around half their level in 1990 at a forecast 47.7 billion pieces in 2013 (based on 11 months data). Counterfeit and contraband sales are now in excess of 10 billion pieces.

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PMI's Marlboro is easily the most popular brand with around a quarter of sales although its share is in gradual decline as the premium sector comes under increasing pressure. The company's Philip Morris brand ranks second followed by JTI's Winston and Camel brands.

Companies Mentioned in this Report: Philip Morris France SAS, Seita-Groupe Imperial Tobacco/Imperial Tobacco France

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