Fast Market Research recommends "Car Rental in Australia" from Euromonitor International, now available

Boston, MA -- (SBWire) -- 10/21/2014 --Car rental grew by 10% in value in 2013, reinforcing Australia's position as one of the most developed car rental markets in the world, with a per capita expenditure of A$65. The popularity of car rental is based on Australia's reputation of being a safe country in which to drive and the relative ease with which international arrivals can use their international driving licences in Australia. The lack of alternatives, in the form of a highly developed rail or bus/coach infrastructure, is also a contributory factor. Australia does not have a sufficient population density to support extensive rail infrastructure, leaving car rental as the simplest mode of transportation for tourists wishing to travel outside of major population centres.

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Industry Prospects

The prospects of car rental in Australia remain strong, with an expected value CAGR of 5% over the forecast period at constant 2013 prices, a significant improvement from the value CAGR of -1% at constant 2013 prices experienced between 2008 and 2013. Although business car rental is expected to soften in the aftermath of the mining boom, the much larger category of leisure car rental will flourish as the depreciating Australian dollar encourages more consumers to travel at home.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Australia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Australia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Australia market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Car Rental in Australia?
- What are the major brands in Australia?
- Is there a shift from airport car rental to non-airport?
- Is leisure car rental outpacing business car rental?
- Is insurance replacement recession-resistant?

Reasons to Get this Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

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