New Market Study, "ICT Investment Trends in the Retail Industry - Enterprise ICT Spending Patterns Through to the End of 2015", Has Been Published

New Software research report from Kable Market Intelligence is now available from Fast Market Research

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Boston, MA -- (SBWire) -- 11/21/2014 --This report presents the findings from a survey of 171 retailers regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how retailers currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications and consulting.

Key Findings

- Kable's survey of 171 retailers highlights that a major proportion (X%) of retailers are planning to increase their ICT budget (either slightly or significantly) in 2014, witnessing an increase of X% compared to 2013.

- The survey shows that retailers place great emphasis on investments in core technology areas, with an average of X% of total ICT budgets allocated to hardware, software, and IT services in 2013.

- Of the various hardware technologies, clients is attracting the largest investment, with retailers allocating X% of their hardware budgets to this area in 2013.

View Full Report Details and Table of Contents

This report presents the findings from a survey of 171 retailers regarding their Information and Communications Technology (ICT) investment trends. The survey investigates how retailers currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications and consulting.

The report illustrates the core technologies enterprises are investing in, including business intelligence, green IT and virtualization, and cloud computing. The survey also highlights the approach adopted by retailers to purchase technology. Through Kable's survey, the report aims to provide better insight to ICT vendors and service providers when pitching their solutions to retailers.

In particular, it provides an in-depth analysis of the following:

- Understand how ICT budgets are set to change in 2014 in terms of their overall size.

- Appreciate how IT budgets are allocated across the core elements of IT spend, including hardware, software, services, communications, and consulting.

- Learn how IT money is being spent in areas such as the data centre, applications, IT management and the network.

- Gain an understanding regarding which ICT functions retailers are interested in outsourcing.

- Identify retailers' investment priorities based on their budget allocations across core technology categories such as business intelligence, green IT and virtualization, and cloud computing.

- Learn about the drivers that are influencing retailers' investments in each technology category.

- Establish how retailers IT budgets are currently allocated across various segments within a technology category.

- Gain insight into how retailers plan to change their ICT budget allocations across various segments within a technology category.

- Understand the vendor mindshare for various core and advanced technology categories.

- Provides insight into retailers' preferred buying approaches.

- Comprehend the business and IT objectives that retailers are looking to achieve through their IT investment strategies.

- Understand the factors that are influencing retailers' decision to select an ICT provider.

Reasons to Get This Report

- This report will help readers to understand how the retailers ICT landscape is set to change in 2014.

- Gain a view as to how ICT money is being allocated in your target audience.

- The report covers a detailed breakdown of the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications and consulting.)

- The report will help users to gain a view of the current strategic objectives of retailers.

- The report will provide a detailed breakdown of the opportunities within selected technology categories (business intelligence, green IT and virtualization, and cloud computing).

- Understand the factors that are influencing retailers' decision to select an ICT provider.

- Gain a view as to the business and IT objectives retailers are looking to achieve through their ICT investment strategies.

Companies Mentioned in this Report: Amazon web services, ATandT, BT, Cisco, Dell, Deutsche Telekom/T-Systems, Google, HP, IBM, Information Builders, JasperSoft, Microsoft, Microstrategy, Oracle, Orange, Pentaho, Rackspace, Salesforce.com, SAP, SAS, Tibco Spotfire, Verizon, VMware

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Director of Marketing
Fast Market Research, Inc.
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http://www.fastmr.com

View this press release online at: http://rwire.com/563062