Fast Market Research recommends "Other Pet Food in Greece" from Euromonitor International, now available

Boston, MA -- (SBWire) -- 12/08/2014 --Other pet food is set to post a decline in both current value and volume terms in 2014. The declines will be slightly more modest in comparison to 2013, but other pet food seems to be a category badly hit by the recession.

Competitive Landscape

No changes are expected in the other pet food competitive landscape in Greece in 2014. It is highly unlikely that any new players will enter the category or at least have any major impact on the value shares of the leading players. Pet food specialists expect the category to become slightly more fragmented in 2014 as unbranded products and products sold under economy brands are set to become more widely available, although this seems to be having a minor impact on the major players, many of which enjoy the benefits of very strong brand names.

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Industry Prospects

Other pet ownership is expected to remain fairly stable over the forecast period. The size of the Greek other pet population is expected to reach 2.4 million by the end of 2019. Sales of other pet food are set to remain stable in volume terms.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Other Pet Food industry in Greece with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other Pet Food industry in Greece, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other Pet Food in Greece market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Other Pet Food in Greece?
- What are the major brands in Greece?
- How is the current retail distribution landscape impacting overall category performance?

Reasons to Get This Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

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