Smith Ford Launches Extended Discounts to Bridge Gap Between Lenders and Retail Costs

Combining trade-ins with deeper discounts can help further reduce the financial strain on area car buyers, publishes smithfordattheborder.com

Jane, MO -- (SBWire) -- 12/11/2014 --Recently released figures from the automotive industry reveal an 11 percent upturn in vehicle loans for those with less than perfect credit. Though this brings the average lending amount to more than $17,000 for used vehicles, this sum continues to fall below the suggested retail price of many pre-owned models by an average of $2,500. In order to bridge this gap between lenders and those needing a quality vehicle, John Robben, Chief Operations Officer of Smith Ford, has launched the dealership's newly extended lineup of discounted cars and trucks.

Said Robben, "Everyone needs a reliable vehicle, but inadequate financing tends to leaves families settling for the first affordable option they find. These are often cars sold by individuals rather than dealerships, which means there's no guarantee these buyers are actually getting what they pay for. This was our reason for increasing the discounts on our used vehicle inventory, and we also take all makes and models of trade-ins to further reduce the financial strain on our customers."

While low credit scores were once viewed as a sign of irresponsibility and considered an indication of high risk investments by lenders throughout the nation, recent economic decline turned the tables for many Americans. Once consumers of all financial standings fell victim to the recession, loan providers began to realize today's poor credit histories are born more of circumstance than lack of willingness to fulfill financial obligations. These changes have resulted in acceptance of lower credit scores than in previous years, higher loan amounts and reduced interest rates.

Those in the market for a new or used car, truck, van or SUV may contact Smith Ford at smithfordattheborder.com for an appraisal of their trade-in as well as pre-approval for financing. These features allow potential customers to be better informed regarding their budget before beginning their vehicle searches. Because a number of people are unaware of what their credit reports currently display, the dealership's website also provides a link where prospective car buyers may view their credit scores at no cost.

Concluded Robben, "We encourage anyone searching for a vehicle to visit our website or our showroom. Potential customers can apply for financing and browse our inventory to see what we have to offer in the way of new Fords and an array of certified pre-owned makes and models. They may also be interested in our manager's specials, which we continually update. Our most recent discounts are simply the latest step in our efforts to better serve our customers."

About Smith Ford
Devoted to providing the highest level of care, Smith Ford offers an extensive selection of new and used vehicles as well as financing, quotes and maintenance services to customers across the state of Missouri.

Media Relations Contact

John Robben
877-682-4595
http://www.smithfordattheborder.com

View this press release online at: http://rwire.com/568380