Recently published research from Euromonitor International, "Mixed Retailers in Colombia", is now available at Fast Market Research

Boston, MA -- (SBWire) -- 01/27/2015 --La Polar, which arrived in Colombia in 2010 and reached five stores in the country, decided to close its operations as a result of a poor performance, along with factors like the increase in import tariffs in 2013 for apparel and footwear that contributed to erode even more of its profits. The financial difficulties that its headquarters faced in Chile also had a negative impact on operations in Colombia.

Competitive Landscape

The Chilean player Falabella continued to lead mixed retailers, holding 37% value share in 2014. The company recorded strong growth in 2014 of 25%, as a result of its communication strategies along with aggressive promotions carried out during the year and a constant renovation of the offer in apparel.

Industry Prospects

Mixed retailers is predicted to record slightly weaker growth over the forecast period, compared to the average rates recorded over the review period, a natural slowdown due to the channel?s natural maturation over that time. Nevertheless, major players like Falabella, Ripley, PriceSmart and Flamingo have announced their strategy of opening new outlets in the country, expanding its geographical coverage in Colombia.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Mixed Retailers industry in Colombia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Mixed Retailers industry in Colombia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Mixed Retailers in Colombia market research report includes:

- Analysis of key supply-side and demand trends
- Detailed market shares for international and locally-based retailers
- Historic number of stores, selling space and values, company and brand market shares
- Five year forecasts of market trends and market growth  
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- How big is the Mixed Retailers channel in Colombia?
- Who are the leading retailers in Colombia?
- How are mixed retailers competing against the growth of grocery retailers?
- Are consumers switching towards value retailers or moving upmarket?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

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