Recently published research from Euromonitor International, "Sweet and Savoury Snacks in Greece", is now available at Fast Market Research

Boston, MA -- (SBWire) -- 02/04/2015 --Unlike most Western markets, where flavour sophistication is a key trend, a back-to-basics trend is gathering pace in Greece. Most Greeks opted for snacks that offered value for money and seemed unwilling to try new flavours, especially when those products were more expensive. Private label continued to gain value share in line with this trend, while there was also a trend towards products with longer expiry dates, which again tended to be cheaper than ones that claimed to have less...

Euromonitor International's Sweet and Savoury Snacks in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: Chips/Crisps, Extruded Snacks, Fruit Snacks, Nuts, Other Sweet and Savoury Snacks, Popcorn, Pretzels, Tortilla/Corn Chips.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Sweet and Savoury Snacks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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