Polyvinyl Alcohol (PVA) Films Market by Application (Water Soluble Packaging & Polarizer) - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2012 - 2018

Albany, NY -- (SBWire) -- 04/06/2015 --Polyvinyl alcohol refers to a synthetic polymer that possesses excellent emulsifying, adhesive, and film-forming properties. This substance also exhibits high water solubility and resistance to grease, oil, and solvents. Growing at a 4.8% CAGR from 2012 to 2018, the global polyvinyl alcohol (PVA) films market will reach a market value worth US$83.6 million by 2018. Factors such as heightened environmental awareness and high demand for LCD panels fuelled this market to increase its productive capacity to 16027 tons in 2011, from 15500 tons in 2010. Higher regulatory support for green packaging is another significant factor driving the global polyvinyl alcohol films market. High demand for polyvinyl alcohol films in green packaging sector can be attributed to its biodegradable property.

The polyvinyl alcohol films market is characterized by a huge acceptance of PVA films across various industry verticals for the purpose of water soluble packaging. Also, the segment for agrochemical packaging extensively uses PVA films that are water soluble. In the coming few years this segment is anticipated to grow at a 3.8% CAGR between 2012 and 2018 to reach a market value of US$83.6 million.

Household and Industrial Applications to Drive the Demand for Polyvinyl Alcohol Films

The global polyvinyl alcohol (PVA) films market is segmented on the basis of application and geography. On the basis of application, this market is classified into embroidery, detergent packaging, laundry bags, agrochemical packaging, and others which includes food packaging, fish bait bags, and pet waste.

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Based on polarizer applications, the polyvinyl alcohol films market is segmented into LCD panels and others. Optical filters and sunglasses are the other polarizer applications in this industry. Much of the demand for polyvinyl alcohol films also comes from industrial and household applications. The industrial applications mostly pertain to the packaging of risky chemicals which include dyes, detergents, pigment, and bleaches.

The agriculture industry also uses polyvinyl alcohol films for packaging herbicides and pesticides to prevent any sort of adverse impact on humans. The technology of water transfer printing which is used for decorating automobile interiors and household appliances extensively uses polyvinyl alcohol films.

Asia Pacific to Witness Robust Growth in the Global Polyvinyl Alcohol Market

Geographically, the global polyvinyl alcohol films market is segmented into Asia Pacific, Europe, North America, and Rest of the World. In terms of consumption and production of water soluble polyvinyl alcohol films, the two market leaders are North America and Asia Pacific respectively. Back in 2011, the market shares of North America and Asia Pacific stood at 34% and 60% respectively.

It is anticipated that maximum demand for polyvinyl alcohol films will come from the Asia Pacific market during the forecast period. Maximum demand for PVA films in Asia Pacific comes from the agrochemical packaging segment, while the demand in North America is fueled by the detergent packaging segment. Eastern Europe and South America mostly import polyvinyl alcohol films from countries such as India, Japan, and China.

South America and Eastern Europe: Largest Exporters of Polyvinyl Alcohol Films

South America and Eastern Europe mostly import PVA films because the PVA films market in these regions is small and underdeveloped. In consumption terms, the second largest market in the global polyvinyl alcohol films after North America is Western Europe. Water transfer printing and food packaging are the emerging end-use segments in the global polyvinyl alcohol films market.

Some of the key companies operating in the global polyvinyl alcohol films market include Aicello Chemical Co. Ltd., Nippon Gohsei, MonoSol, LLC, Changzhou Water Soluble Co. Ltd, Jiangmen Proudly Arrow Coated Products Ltd., Water-Soluble Plastic Co., Ltd., Sekisui Specialty Chemicals, and Kuraray Co. Ltd.

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