Baby Diapers Market - Asia Pacific, Middle East, Latin America and South Africa Industry Analysis, Size, Share, Growth, Trends and Forecast 2015 - 2021

Albany, NY -- (SBWire) -- 08/20/2015 --Rise in disposable income, reduction in infant mortality rate, and increasing health care expenditure has stimulated the demand for baby diapers all over the world. The major factors augmenting the growth of the Asia Pacific Baby Diapers Market include regular use of diapers to sustain hygiene and for the prevention of rashes on the skin of babies.

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However, there are a few factors impeding the growth of the baby diapers market. Amongst them, one of the key concerns related to cloth diapers is their lower capability of absorption in comparison with other product types. Although convenient, disposable diapers, if not appropriately used, could lead to problems such as rashes. There is a general perception that disposable diapers possess a much higher absorption capability than they actually do. This prompts parents to change their baby's diaper at less frequent intervals, increasing the chances of saturation and eventually rashes on the baby's skin.

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On the basis of product types, the baby diapers market is segmented into disposable diapers, cloth diapers, swim diapers, and training diapers. Among these, the disposable diapers segment held the biggest share of the market for baby diapers. Developed countries have the largest market share for baby diapers, however, thanks to increasing disposable incomes and awareness about infant healthcare, emerging economies are also predicted to experience substantial growth during the forecasting horizon from 2015 to 2021.

Asia Pacific Region to Lead Global Baby Diapers Market

The existence of a large number of untapped markets across the globe poses a great opportunity for baby diapers manufacturers. Low disposable incomes had held back the market share of regions such as APAC and Africa in the global baby diapers market.

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However, current trends have shown that Asia Pacific dominated the global baby diapers market with the biggest share in terms of both volume and revenue in 2014, and is likely to continue to dominate the market during the forecasting horizon. The large population of this region and rise in the disposable income of the average consumer are the key factors propelling the demand for baby diapers in Asian countries. The Asia Pacific market is predicted to be trailed by Latin America in terms of both volume and revenue in the forecast horizon.

Launching Improved, Skin-Friendly Diapers is an Emerging Opportunity

Common problems associated with prolonged diaper use, such as saturation leading to rashes, has led to an increased demand for more hygienic product variants. Owing to the shift in demand, manufacturers of diapers are presently laying an emphasis on introducing diapers that lend more breathability to babies' skin with features such as softer layers, thereby reducing the occurrence of diaper-related rash.

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Market participants are striving to manufacture and market improved variants of baby diapers to remain competitive. The key companies among them are Indevco Group, Kao Corporation, Bumkins Finer Baby Products, Inc., Hengan International Group Company Limited, Johnson & Johnson, Unicharm Corporation, Wipro Consumer Care and Lighting Ltd., Kimberly-Clark Corporation, Procter & Gamble Company, and SCA Hygiene.

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