Indian catering company shells out £75,000 for the sought after domain name

London, England -- (SBWire) -- 11/06/2015 --Maharaja London Ltd, an up and coming Indian catering company has spent a whopping £75,000 for the domain name Maharaja.co.uk.

The piece of news has definitely become the talk of the town because UK economy is only just recovering. While businesses all over the country are looking forward to future prospects, they are still holding onto their purse strings. But that doesn't seem to have been a problem for Maharaja London Ltd, which has spent a five figure sum on acquiring a domain name, which can have a big impact on its future prospects.

So what is it that has made Maharaja.co.uk such a sought after domain name? According to the digital marketing authority, Moz, "There are different factors that have to be considered while choosing a domain name including the fact it should be easy to remember, short and easy to be typed in a browser. That is particularly true for websites that will have to rely on word of mouth publicity and needs users to type out the domain name."

That's something Maharaja London Ltd is clearly counting on given the high quality offerings it has for its clients. That's how it stands apart from its competitors using Maharaja in their brand name. And by getting the very specific domain name without unnecessary hyphens and characters, it hopes to have an instant recall with its loyal set of customers and also reach out to a wider audience.

PR Manager Abigail Moses confirms the news with, "We are incredibly excited to have bagged the domain name. Having a strong online presence is integral to our growth plans and having this domain name will turn Maharaja London Ltd into a celebrated brand." She also revealed that the company has acquired the single word Twitter handle @Maharaja (https://twitter.com/maharaja), which will also have an instant connect with users.

Maharaja stands for the "Great King", a word that has been associated with luxury and quality in the West for long. As a brand the word speaks volumes and offers a solid platform to the company, from where it can connect with users looking for quality. The short domain name also works for branding and SEO purposes, making it a win-win situation for the company.

About Maharaja London Ltd
It is a wedding and event caterers company that is known to offer high quality Indian and Asian delicacies that mark the inventive menus with several delights for people.

Media Contact:
Abigail Moses – PR Manager
URL: http://maharaja.co.uk/
Email: contact@maharaja.co.uk
Phone: 0800 888 6979