New Study Reveals the Importance of Improving Mobile Services and Ads

York, England -- (SBWire) -- 02/24/2016 --According to recent data gathered by Quantcast, it is crucial that advertisers deliver more engaging mobile advertising and services; or risk alienating their audiences. Mobile is a big market right now; and the data indicates that is a place where users have high expectations of the content they are interacting with. Now up to 37% of consumers expect mobile adverts to be more relevant than those on other devices. This suggests that people expect more of mobile, and therefore businesses need to ensure that their mobile web content is as engaging as possible. One example of a provider highly knowledgeable on this is We Are 88.

Further statistics also showed that 40% of people wished that mobile ads were more creative. Some suggested that better branding on behalf of the companies advertising was needed, whilst others have called for improved formatting. The sheer number of mobile web users obviously leads to high-pressure demand for the best services, and therefore savvy businesses need a highly advanced mobile strategy. Keen to comment on this was We Are 88, who are expert providers of web design and branding, working with some of finest businesses online. A spokesperson had this to say:

"The study shows that not only are consumers looking for more creative and engaging mobile web content, but they also have high expectations. This means that it is the most engaging eye-catching and relevant content which will secure custom; something we are proud to deliver through our mobile web design services. In this age it is essential for any business with a website to ensure complete mobile responsiveness and visibility."

About We Are 88
We Are 88 provide a range of online design and branding services.

For more information you can visit their website:

PR Contact:
We Are 88
Tel: (+44) 01904 236216
Blake House, 18 Blake St, York, YO1 8QH
Contact person: Mark Starzynski

Media Relations Contact

Mark Starzynski
We Are 88
(+44) 01904 236216

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