Nikon's Newest Entry-Level DSLR D3400 with Always-on Bluetooth Available in September at $649

Nikon has officially announced its newest entry-level DSLR the D3400, a successor to the D3300 and the D3200. The camera is designed with an always-on Bluetooth Low Energy connection and will be available in September at the price of $649.

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Shenzhen, Guangdong -- (SBWire) -- 08/18/2016 --Nikon, a famous Japanese camera manufacturer, has officially announced its newest DSLR (Digital Single Lens Reflex) the D3400, the company's first entry-level DSLR with Nikon's SnapBridge software and a successor to the D3300 and the D3200. Featuring SnapBridge image sharing technology, it allows individuals to transfer photo shot from the camera itself to smartphone via wireless Bluetooth. The D3400 will be sold in black or red at the price of $649 in the coming September.

SnapBridge was first introduced with Nikon's D500, a high-end rather than entry-level camera and at the same time a much more expensive DSLR, earlier this year at CES (Consumer Electronics Show). Camera featuring SnapBridge is able to utilize an efficient, always-on Bluetooth Low Energy connection to communicate with other devices, making photo transferring from camera to smartphone an easy task. The advanced image sharing technology even makes it much easier to create photo slideshow without plugging a USB cable.

Compared to the predecessor D3300, the D3400 will be 15 percent lighter and weigh 395g. The new camera uses much hardware found in the D3300. To be more specific, the D3400 uses the same 24.2-megapixel CMOS sensor and the same EXPEED 4 image processor, both of which were used in the D3300 that was announced two years ago. Again, the new camera is not designed with a low pass filter that could allow individuals to squeeze more detail out of image sensors. All those combined makes the appearance of the new device much like that of the D3300.

However, a successor has to improve something in order to outshine its predecessor. Although the D3400 and D3300 have similar appearance, some parts inside are different. According to Nikon, in the new camera, the top end of the ISO range is getting stretched to 25,600, and the battery will last almost twice as long as it did in the D3300 — up to 1,200 shots.

Available in black or red, the D3400 will be sold in the coming September. A kit packaged with Nikon's new image-stabilized and quiet-focusing 18-55mm f3.5-5.6 lens will cost $649, but people will save about $50 for buying a version of the kit with no image stabilization. Nikon is also announcing a new quiet-focusing 70-300mm f4.5-6.3 telephoto lens — also with or without image stabilization. The company says it will sell a D3400 kit with the image-stabilized 18-55mm and the non image-stabilized 70-300mm lens for $999.

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