Portland, OR -- (SBWire) -- 02/22/2018 --Microwave Oven Market Report, published by Allied Market Research, forecasts that the global market is expected to garner $25.4 billion by 2020, registering a CAGR of 6.07% during the period 2015-2020. Increasing disposable income paired with rising number of working population has majorly contributed to the growth of market, worldwide.

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Earlier, microwave oven was considered to be a high-end, luxurious product which was mainly bought by the elite class. However, due to recent advancement in technology, microwave ovens are equipped with latest technologies and are available at affordable prices. Several companies have launched microwave ovens, which are compact and occupy less counter space. In addition, microwave ovens, nowadays, are installed with preprogrammed menus and advanced features to assist consumers in cooking a variety of dishes. Implementation of extensive marketing strategies by companies has helped in spreading awareness among consumers about new and innovative microwave ovens in the market.

The global market for microwave oven is segmented, based on type, application, structure and geography. Based on types of microwave oven, the report covers convection, grill and solo. The convection microwave oven accounts for the bigger market share within the global market. Owing to its high functionality feature, convection microwave oven is witnessing a rapid growth. The report is also analyzed from the perspective of application of microwave oven. Household microwave oven market accounts for a higher share than the commercial microwave oven market. The product structure segment comprises of built-in and counter top. Built-in microwave oven are expensive and involve installation charges, whereas counter top microwave ovens do not have any installation cost and can be placed conveniently in the kitchen.

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