Albany, NY -- (SBWIRE) -- 01/23/2014 -- ResearchMoz.us include new market research report "2020 Foresight: Retail Banking and Social Media - Do the Ends Justify the Expense" to its huge collection of research reports.
Browse Full Report With TOC At : http://www.researchmoz.us/2020-foresight-retail-banking-and-social-media-do-the-ends-justify-the-expense-report.html
The report provides in-depth market analysis, information and insights on social media marketing in retail banking industry:
It provides a global snapshot of trends in the use of social media as a marketing tool by retail banks across the world.
It details leading social media sites across key emerging and developed markets, and strategies adopted by retail banks to engage customers on these sites.
It analyzes social media marketing issues and challenges for retail banks.
It analyzes industry best practices to streamline operations and improve business opportunities.
It provides detailed case studies to illustrate best practices in action.
Browse More Market Research Banking Related Reports:
Market for Mobile Payment Solutions: User Interfaces, Wallets, and Banking 2014 - 2019 http://www.researchmoz.us/market-for-mobile-payment-solutions-user-interfaces-wallets-and-banking-2014-2019-report.html
Mobile payments represents a huge market opportunity and quite simply one of the most dynamic and fast-evolving arenas within the convergence of wireless and commerce. Many aspects of the mobile payments ecosystem are evolving including what people buy, how purchases are made, what devices are used, how purchases are funded, how merchants or producers are monetized, and even the identity of sellers and buyers.Payment solutions can be categorized on the basis of the payment settlement methods, which are instant-paid, postpaid, prepaid or a combination of these. Funding methods for payments vary in accordance with many factors including type of wallet, specific solution, device used for payment, back-office systems, and more. The mobile entire value chain varies considerably from billing to funding based on many factors including vendors, specific solutions, degree of banking integration (if any), and other key factors.
Card Transaction Processors (Global) - Industry Report http://www.researchmoz.us/card-transaction-processors-global-industry-report-report.html
Transaction Processors (Global) Analysis provides a detailed overview of the Card Transaction Processors (Global) market and delivers a comprehensive individual analysis on the top 80 companies, including EBAY INC, SBI HOLDINGS, INC. and CONCARDIS GESELLSCHAFT MIT BESCHRAENKTER HAFTUNG.This report includes a wealth of information on the financial trends over the past four years.Each of the largest 80 companies is meticulously scrutinised in a one-page individual assessment and is analysed using the most up-to-date and current financial data.
2020 Foresight: Banking The Mass Affluent http://www.researchmoz.us/2020-foresight-banking-the-mass-affluent-report.html
The mass affluent population is rapidly growing and accounted for a 7.41% share of the world’s population in 2012. Although it is a relatively small segment in volume terms, it holds around 40% of the total world’s wealth. In volume terms, the US is the leading country with a mass affluent population of 77.77 million. In regional terms, Europe has the largest mass affluent population while the Asia-Pacific is the fastest-growing.The mass affluent population is an entirely separate group of customers who are demographically and economically different from HNWIs and the mass market. Their lifestyle, spending behavior and attitudes are unlike those of the rest of the population.
Social media presents a valuable opportunity for retail banks. As internet access and smartphone adoption increase, a growing number of internet users are becoming involved with social networking. Companies are changing their business models and product offerings to be able to cater to the ballooning market of social media users. Banks and other financial institutions are engaging customers with social media, which is shaping up as a strong channel to promote new schemes, identify customer needs and receive feedback. Although the use of social media remains risky territory for many banks, some have started to explore opportunities in this channel and have set out many best practices examples that can act as guiding principles for other banks and financial institutions.
A primary question plaguing the banking industry on the use of social media concerns return on investment (ROI). There are doubts over the credibility of social media as a key component of business models due to a lack of tools to measure quantifiable results. The potential benefits are more of qualitative in nature. Despite initial skepticism by retail banks, social media is expected to emerge as a complimentary channel, rather than replacing existing channels such as television and newspapers. Financial services companies use various channels to market products and services, and consumer opinion is now measured as an aggregation of experiences across these channels. Over the next five years, banks are expected to focus more on synergies that can be generated by social media and other key channels, rather than calculating ROI in the social landscape.
For More Reports On Banking Click Here :
This report provides a comprehensive analysis of social media marketing strategies adopted by the retail banks across key emerging and developed markets.
It covers key trends and provides analysis of various stages in the use of social media by retail banks, with each stage’s potential to influence customers.
It details various operational, technological and regulatory issues and challenges faced by retail banks while adopting social media marketing strategies.
It covers industry best practices and an effective framework for the adoption of social media as a marketing tool.
It provides case studies on social media marketing strategies implemented by various retail banks.
Reasons to buy
Understand the dynamics of the social media landscape across key markets worldwide.
Assess the current and future opportunities of social media marketing in retail banking industry.
Gain insights into the social media marketing strategies adopted by retail banks in key developed and emerging markets.
Gain insights into key issues and challenges to devise strategies and gain a marketing advantage.
Understand the implementation of industry best practices through detailed case studies.
Social media marketing has gained increased focus, and retail banks are changing their business models and product offerings to cater to the ballooning market of social media users. Social media interactions provide companies with a platform to reach out to customers and deal with issues in real time, increasing both the quality of their service and levels of consumer trust.
The increasing prevalence of the internet and widespread adoption of smartphones have fuelled social media expansion, with more than half the internet population now engaged in social networking. While Facebook, Twitter and LinkedIn have established themselves across the world, local social networks such as Vkontakte and Sina Weibo are more widely used in Russia and China.
Browse 2020 Foresight Related Reports At: http://www.researchmoz.us/search/search.php?search=2020+Foresight&Search=Search&searchId=&searchType=
ResearchMoz is the one stop online destination to find and buy market research reports. We fulfill all your research needs spanning across industry verticals with our huge collection of market research reports. We provide our services to all sizes of organizations and across all industry verticals and markets.
Our Research Coordinators have in-depth knowledge of reports as well as publishers and will assist you in making an informed decision by giving you unbiased and deep insights on which reports will satisfy your needs at the best price.
For More Information Kindly Contact: