Burnley, Lancashire -- (SBWIRE) -- 02/24/2016 -- Statistics reported by the prominent search engine Google have emphasized the importance of having a mobile-ready and therefore properly responsive website; especially when looking to progress as a business in 2016. The figures show that 67% of people on a mobile expressed that they were more likely to buy a service or product from a site which was mobile-friendly. This emphasizes that many consumers take the responsiveness (i.e. mobile suitability) of a site as a crucial indicator of quality and reputation. In turn, the best businesses are expected to ensure that their online presence fully caters more mobiles and Smartphones too.
The figures are perhaps not surprising to many; as many people now not only use phones for keeping contact, but as a browsing tool. This makes internet audiences much more varied and provides businesses with a website the opportunity of a much larger potential audience. There are techniques out there which can enhance responsiveness further according to increased phone usage; concepts such as geotargeting, for example.
Keen to comment on the importance of optimising sites for mobile users were Ranking Solutions; a team of experts in design and development for responsive websites:
"The statistics show that customers appear more likely to buy from a site which is responsive. Therefore, this is something businesses owners need to ensure – and not just leave it there– but invest in a proper digital strategy so their site continues to develop and remain best suitable for mobile over time. That is a progressive service we are proud to provide here at Ranking Solutions."
About Ranking Solutions
Ranking Solutions is a Lancashire based digital marketing agency working with a wide range of clients. They also offer SEO and PPC services.
For more information you can visit their website: https://www.rankingsolutions.com/design-and-development/
Company name: Ranking Solutions Ltd
Tel: 01282 452096
Contact person: Gareth Owen
Address: 7 Kestrel Court