Boston, MA -- (SBWIRE) -- 08/26/2014 -- Adult mouth care enjoyed a healthy performance in current value terms in 2013. Consumers became increasingly aware of such products thanks to constant advertising. This therefore helped to increase consumers' awareness, and they moved towards better hygiene and mouth care. In addition, rising disposable incomes in Saudi Arabia led consumers to show a greater willingness to move to self-medication. As a result, adult mouth care recorded healthy current value growth in 2013.

Competitive Landscape

Saudi Pharmaceutical Industries & Medical Appliances Corp led adult mouth care in 2013, with a value share of 31%. The company enjoys brand loyalty and recognition thanks to a wide range of affordable branded generics. Orasept, one of its brands, was the leading brand within adult mouth care in 2013. However, Saudi Pharmaceuticals Industries & Medical Appliances saw its value share decline in 2013, due to the growing competition from Arcam, as consumers tended to trade up to high added-value products.

View Full Report Details and Table of Contents

Industry Prospects

Overall adult mouth care is expected to register a value CAGR of 4% at constant 2013 prices over the forecast period. This will be driven by increasing consumer awareness of such products thanks to constant marketing support from domestic and international key players within the category. In addition, adult mouth care should benefit from the trend of appearance and self-grooming, therefore resulting in higher consumer demand for such products over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Adult Mouth Care industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Adult Mouth Care industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Adult Mouth Care in Saudi Arabia market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Adult Mouth Care in Saudi Arabia?
- What are the major brands in Saudi Arabia?
- What is the market size of Adult Mouth Care in Saudi Arabia?
- What are the major brands in Saudi Arabia?
- Is dental care valued in Saudi Arabia?
- Do consumers prefer homemade adult mouth care solutions?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

About Fast Market Research
Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget. For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

Browse all Healthcare research reports at Fast Market Research

You may also be interested in these related reports:

- Adult Mouth Care in Greece
- Adult Mouth Care in Colombia
- Adult Mouth Care in Brazil
- Adult Mouth Care in Israel
- Adult Mouth Care in Thailand
- Adult Mouth Care in New Zealand
- Adult Mouth Care in the United Arab Emirates
- Adult Mouth Care in the Czech Republic
- Adult Mouth Care in Spain
- Adult Mouth Care in Turkey