Albany, NY -- (SBWIRE) -- 08/22/2016 -- The advanced driver assistance systems (ADAS) help drivers in controlling vehicles. The systems are empowered with cameras, radars, and sensors to assist the drivers with real-time information about the surroundings of the vehicle. This helps drivers avoid accidents on road. Presently, the automobile manufacturers in North America, such as Ford, GM, FCA, and Toyota, are installing driver assistance systems, such as FCW, NVS, TPMS, LDWS, and rear-view visibility, in their vehicles to enhance both driver and passenger safety. This is in line with the enactment of stringent safety regulations by NHTSA and US NCAP.

The ADAS market in North America to grow at a CAGR of 12.78% during 2014-2019. The ADAS market in North America can be segmented into six divisions, based on the system type: Adaptive cruise control (ACC), park assistance system (PAS), tire pressure monitoring system (TPMS), night vision system (NVS), lane departure warning system (LDWS), and others, including adaptive front lighting, drowsiness monitor, FCW, head-up display, surround-view systems, and driver monitoring system.

In addition, the market can also be segmented into five divisions, based on technology: Image, RADAR, LIDAR, Infrared, and Ultrasonic.

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The Technavio report, namely Advanced Driver Assistance System Market in North America 2015-2019, is based on an in-depth market analysis, with inputs from industry experts. The report covers the market landscape in North America and its growth prospects in the coming years. It also discusses the key vendors operating in the market.

Key Vendors
- Continental
- Delphi Automotive
- Denso
- Magna International
- Robert Bosch
- Valeo

Other Prominent Vendors
- Autoliv
- Ficosa International
- FLIR Systems
- Freescale Semiconductor
- GENTEX Corporation
- Hella KgaA Hueck
- Hitachi
- Hyundai Mobis
- Infineon Technologies

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Key questions answered in this report
- What will the market size be in 2019 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?

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