San Francisco, CA -- (SBWIRE) -- 01/14/2016 -- Search engine Optimisation is the single most important strategic tool a business can use when marketing itself online. Unfortunately, being essential means many service providers attempt to extract an unreasonable sum for their services, while others rely on their clients' ignorance to offer them minimal results for a maximal price tag. Affordable SEO Service (www.affordableseoservice.xyz) offers a comprehensive online resource that helps users get the best deal on their online marketing services, and it has just published a new buying guide that focuses on SEO services that are both affordable and effective.

The new guide explains many of the hallmarks of the scammers who are offering impossibly fast turnaround times for premium price bands, who will gouge customers using black hat techniques which will cost them in the long run, when Google and other major search providers penalize them and stop them being listed altogether.

The guide then goes on to how to identify reputable companies that still offer affordable rates. This advice includes checking the company's reputation on third party independent review sites and corroborating any portfolio claims with the companies in question. The guide also explains what to find in the small print of the packages offered to ensure legitimate results are proposed with a sufficient guarantee.

A spokesperson for AffordableSEOService.xyz explained, "Affordable SEO Service is committed to getting its users just that, and our new guide is an all important step in empowering individuals to make the right choices. The comparison has been made between SEO consultants and mechanics – their area of expertise is so specialized that the average client won't know enough to challenge them on particulars, which allows unscrupulous individuals to extract a fortune for next to nothing. We help people identify the great reliable SEO mechanics that our users will work with for the lifetime of their business, empowering them to make informed, intelligent decisions and save money in the process."

About Affordable SEO Service
Affordable SEO Service is an online resource center committed to helping people find search engine Optimisation services at affordable rates, by sharing what to look out for, reviewing providers and keeping their blog regularly updated with the latest information and insights.

For more information please visit: http://www.affordableseoservice.xyz/