Boston, MA -- (SBWIRE) -- 07/07/2014 -- Domestic demand for apparel remains weak and is decreasing. The negative trend was driven by reduced household purchasing power leading to lowered Italian household consumption. The unemployment rate increased to 12% in general and 35% among young people in 2013, which demonstrates the difficulties faced by the Italian economy. This is due to a lower confidence index, higher tax level (officially up to 46.5%), a VAT increase from 20% to 22% and lower bank credit level.
Euromonitor International's Apparel and Footwear Specialist Retailers in Italy report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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