IT Intelligence Markets

Augmented Reality Market CAGR of +65% by 2021: Technological Advancements, Global Innovations, Competitive Analysis, New Business Developments, Regional Outlook

Augmented reality (AR) technology is one of the emerging technologies in the field of displays that would make a mark in the near future. Augmented reality technology is used in various fields such as aerospace & defense, commercial, retails and e-commerce. The gaming sector would be more engaging & interactive with the help of augmented reality technology.


Pune, India -- (SBWIRE) -- 04/17/2018 -- Our analysts forecast the Global Augmented Reality Market to grow at a CAGR of +65% during the period.

Augmented Reality (AR) is the integration of digital information with the user's environment in real time. Augmented reality applications are special 3D programs that allow the developer to link digital information in the computer program to an augmented reality in the real world. Furthermore, it brings out the components of the digital world into a person's perceived real world.

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Increasing adoption across the retail and e-commerce sectors is expected to boost the augmented reality market in the forecast timespan. Various retail brands are adopting this technology to increase customer satisfaction, thus boosting the AR market growth. The technology helps retailers provide an enhanced shopping experience by creating a 360-degree view of all the products. For instance, Marxent Labs, LLC provides a 3D virtual cloud platform which combines these solutions with 3D visualization and provides solutions for home furnishing retailers. Increasing integration of digitization & latest technologies in the healthcare domain, rising awareness about the adoption of enhanced healthcare services, and adoption in training professionals is driving the augmented reality market growth in healthcare sector.

Key Players Profiled in this Report:
Google, Magic Leap, Samsung Electronics, Co., Infinity Augmented Reality, Sony Corporation, Microsoft Corporation, Ltd, Daqri, Wikitude, Qualcomm.

Regions Covered:
North America, China, Europe, Japan, Southeast Asia, India.

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After studying key companies, the report focuses on the startups contributing towards the growth of the market. Possible mergers and acquisitions among the startups and key organizations are identified by the report's authors in the study. Most companies in the Augmented Reality market are currently engaged in adopting new technologies, strategies, product developments, expansions, and long-term contracts to maintain their dominance in this global market.

The cost analysis of the Global Augmented Reality market has been performed while keeping in view manufacturing expenses, labor cost, and raw materials and their market concentration rate, suppliers, and price trend. Other factors such as industrial chain, downstream buyers, and sourcing strategy have been assessed to provide a complete and in-depth view of the market.

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Table of Contents

Global Augmented Reality Market Research Report
Chapter 1 Global Augmented Reality Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Augmented Reality Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Global Production, Revenue (Value), Price Trend by Type
Chapter 7 Global Augmented Reality Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
Chapter 11 Market Effect Factors Analysis

The report also looks into influential external factors likely to affect the development of the Augmented Reality market in the coming years. These include the technological framework of the industry and likely advances expected in the coming years, consumer preference patterns, economic environment, and the demand for alternative technologies and devices.