MarketResearchReports.Biz presents this most up-to-date research on "Augmented Reality: Vendor Assessment, Market Analysis"
Albany, NY -- (SBWIRE) -- 10/15/2013 -- Augmented Reality: Vendor Assessment, Market Analysis, And Forecast 2013 - 2016
Augmented Reality (AR) represents a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input, that enrich the user's perception of the real world. While AR is currently a niche market opportunity, it is expected to grow at a tremendous rate in the next few years as products from companies such as Google, Samsung, Qualcomm, Sony, LG and Apple are launched.
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AR application and service providers will enjoy significant growth with the build out of 4G networks and business models that involve ASP based service delivery via Cloud-based development, deployment and operation.
AR represents a potential large opportunity for wireless communications for many device types including wearable equipment. Many applications will be hosted in the cloud. There is a direct relationship between AR, Wearable Wireless, and the so-called Body Area Networks (BAN). This relationship is multifaceted and is due in part to the ability to have a wearable computing/wireless device act as a conduit to a variety of applications and for AR to provide the User Interface (UI).
This report provides an evaluation of leading AR vendors as well as an assessment of the AR marketplace and forecast through 2016
- OTT application and service providers
- Wireless carriers and other service providers
- Augmented Reality (AR) application developers
- Telemetry, Telematics, and vehicle monitoring companies
- Telecom (fixed and wireless) and ICT infrastructure providers
- Government agencies, regulatory authorities, and commissions
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- Analysis of key AR vendors and solutions
- Understand the AR marketplace for standalone apps
- AR Market analysis and forecasts in various industries
- Identify the future direction of AR marketplace and players
- Identify opportunities to integrate AR with various applications
AT&T Acquisition And Service Expansion Analysis 2013 And Beyond
As one of the largest and most progressive network operators in the world, AT&T arguably services as a model for other carriers in terms of service expansion strategy, which is achieves through a combination of organic growth as well as M&A.
AT&T's strategy is focused on more than just horizontal expansion of core services such as voice, broadband, and messaging. The company is also focused on network and services integration, business-to-business (B2B) strategies (such as their recent Enterprise API program), and vertical expansion via acquisition, alliances, and investments. The company is not as focused on value-added services (VAS) for their own customers.
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This research addresses many of the recent expansion AT&T initiatives, evaluating the underlying drivers for acquisitions, alliances and investment. The report also analyzes the potential impact for both AT&T and the industry as a whole. The report includes conclusions and recommendation such as creation of a content-based and application-based business models for network operators.
This report is must reading for any mobile network operator strategy, business development and/or corporate development team. It is also a critical report for all vendors within the carrier ecosystem to determine the key growth and development areas for leading carriers.
Facebook Vs. Non-Facebook Social Network Gaming Ecosystem And Market Analysis 2013 - 2018
Social network-based gaming has exploded within the last few years, led by the dramatic rise of Facebook with hundreds of millions of users. Social gaming is increasingly becoming a key focal point within the gaming community due in large part to the higher average revenue per unit through monetization of global social networks, local social networks, mobile social networks, and second screen social gaming.
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At present, the fragmented nature of the industry is due largely to a lack of industry recognition that the biggest change driver is user consumption preferences rather than the specific games or platforms. We anticipate that the current trend of bite-size game-play will transform to an ecosystem of hard-core social gamers consisting of free-to-play, "freemium", and pure-paid models. Similarly local contents along with niche market approach will be the key monetization and growth factors.
This research evaluates industry developments in social gaming, company and solution analysis for major players, ecosystem assessment, global vs. regional market strategy evaluation, and market projections. The report provides a comparative analysis between Facebook vs. Non-Facebook social gaming as well as a breakdown of sub-categories including local social networks and mobile social network gaming.
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