Social Media Expert Turned Fashion Pioneer Discusses His Passion for Fashion
New York, NY -- (SBWIRE) -- 09/16/2013 -- Max Garcia, the co-founder of the famed NY high fashion brand, B. Gold Couture recently stopped by the Corporate Profile studios to share his interesting back story on how he turned his passion for marketing and brand building into a new fashion venture. Garcia shares with Corporate Profile host, AnnaMaria Chen, his beginnings in social media and how he has parlayed his expertise in brand building and marketing into a hit fashion line today.
The interview can be seen on the following link: http://www.corporateprofile.com/2013/09/10/interview-with-b-gold-co-founder-max-garcia/
B. Gold Couture is a series of men’s and women’s high-end collections designed by Brownsville-born architect, Winston Bartholomew Holder III. All pieces are hand cut and sewn by Winston along with a two-person team at his NYC garment district showroom. The brand has a loyal following among music artists including 50 Cents, who has adapted B. Gold’s signature hats and collections as part of his red-carpet look for several years. Other artists who have donned the B. Gold brand include Alicia Keys, The Wanted, Porcelain Black, and Telli from Ninja Sonik.
Garcia’s ability to brand building is what helped Holder turn what was a small couture line into a signature brand today. They joined forces in 2010 and thanks to innovative branding techniques, the label became a fast favorite among top music artists. However, Garcia adds the brand targets those seeking individuality. “We cater to someone who is hip yet wants to create his/her own style. They want something that was made specifically for them, a more hand-made intimate product. That’s what we offer since we do not use factories. All our pieces are hand-made, no mass production. Our customer base is a small niche client,” says Garcia.
B. Gold will premiere the collection at this year’s Fashion Week Brooklyn (http://fashionweekbrooklyn.com/).
For More Info about B. Gold and our most recent work go to http://www.barbandbear.com/collections/b-gold-nyc .
About B.Gold Couture
B.Gold, founded in 2010, designs, develops and markets high-quality products which are hand-made in our Fashion District loft and distributed via our Midtown and SoHo showrooms. B. Gold is also sold on http://djpremium.com