Boston, MA -- (SBWIRE) -- 11/24/2014 -- Baby food continues to be an underdeveloped category in Romania, with this situation being fuelled by the government policy to provide free milk formula for babies who need additional feeding to breastfeeding. The main engine for growth is represented by affluent urban families, those who are able to purchase supplementary baby food or to even renounce the state-provided formula. Last but not least, the weak growth rates in baby food are also due to paediatricians? recommendation to breastfeed and to resort to milk formula only when strictly necessary.

Industry Prospects

Baby food sales are expected to continue growing over the forecast period, stimulated by rising disposable incomes and by growing parental preoccupation with their babies? health and wellbeing. The forecast period CAGR is set to be above the CAGR seen in the review period. However, the demographic patterns will not necessarily be favourable for baby food, given the declining birth rates. The rural population will maintain its preference for fresh food and subsidised formula will slow down the evolution of baby food in such areas.

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Report Overview

Discover the latest market trends and uncover sources of future market growth for the Baby Food Packaging industry in Romania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Baby Food Packaging industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Baby Food Packaging in Romania market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes in units and filled volumes
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the total unit volume of baby food packaging in Romania?
- What are the major baby food pack types in Romania?
- Are composite containers taking share from metal tins in baby milk formula?
- What are the most dynamic pack types within baby food?

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- Gain competitive intelligence about market leaders
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- Inform your marketing, brand, strategy and market development, sales and supply functions

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