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Bahrain Telecommunications Report Shows Continued Decline in Wireline Penetration

Fast Market Research announces the availability of a new Business Monitor International report, "Bahrain Telecommunications Report Q4 2015" on their comprehensive research portal


Boston, MA -- (SBWIRE) -- 08/10/2015 -- With a penetration rate of more than 170% in 2014, BMI believes the greatest growth opportunities in Bahrain's telecoms market lie in the 3G/4G and wireline broadband segments. However, with all operators' networks now covering 100% of the population, they are turning to new services and content to differentiate themselves from their rivals. During 2014 , all three mobile operators launched VOD services, and we expect them to forge further partnerships with regional video streaming, gaming and entertainment content providers in order to improve customer loyalty and sustain ARPU levels. Meanwhile, operators are also expanding their range of enterprise solutions to include advanced communications, cloud computing and M2M solutions. Batelco has been at the forefront of this trend, but we expect Zain and VIVA to quickly expand their enterprise portfolios in Bahrain, once they have launched them in their home markets of Kuwait and Saudi Arabia.

Get More Details on this Report and a Full Table of Contents at Bahrain Telecommunications Report Q4 2015

Key Data

- BMI estimates Bahrain's mobile market reached 2.34mn subscriptions in 2014, for a penetration rate of 174%.

- The launch of LTE has boosted the 3G/4G market, which reached 1.68mn subscriptions in September 2014. Of these, 14.3% were data only subscriptions, while 85.7% were voice and data subscriptions on smartphones. The wireline broadband market contracted by 5.1% in 9M14 to 166,000 subscriptions.

- Fixed wireline continues to decline as it remains affected by mobile substitution, for a penetration rate of 18.3% in 2014.

Revenues Stagnate Under Competitive Pressure

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