Boston, MA -- (SBWIRE) -- 10/25/2013 -- In 2012, beer in Vietnam continued to be a potential market for both domestic and foreign players despite the fact that Vietnam was one of countries that has the highest total volume beer sales in Asia. Strong demand for beer was stimulated by increasing numbers of Vietnamese consumers who have a habit of drinking beer when socialising, especially in building good relationships with business partners. In addition, towards the end of the review period, the leading players such as Sabeco and...

Euromonitor International's Beer in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Dark Beer, Lager, Lager by Origin, Low/Non- Alcohol Beer, Stout.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Beer market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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