Reviews and Ranks Target's Temporary Solution for Their Data Breach Victims

Target offers free credit monitoring instead of identity theft protection


San Francisco, CA -- (SBWIRE) -- 01/21/2014 -- (BIDTC) has reviewed and ranked Experian’s ProtectMyID, which was chosen by Target to give their 70 million data breach victims one year of free credit monitoring.

Target customers recently received a mass email from Target’s President and CEO. Part of the letter read, “Target is offering one year of free credit monitoring to all Target guests who shopped in U.S. stores, through Experian’s® ProtectMyID® product which includes identity theft insurance where available.”

The BIDTC review team found that even though Experian’s ProtectMyID is a well-known brand, their features are limited to what data breach victims need in order to stay clear of becoming identity theft victims. The ProtectMyID plan that is pre-picked for Target customers only includes credit alerts, change of address alerts, credit reports and scores and insurance.

ProtectMyID’s pre-chosen plan for Target customers lacks comprehensive identity protection and detection that other identity theft protection companies like LifeLock can provide.

“In the event [of a breach], read very carefully any notification of a data security breach and don’t assume that the breach was accidental or that identify theft is not likely,” said BIDTC’s identity theft expert Robert Siciliano. “Use an identity theft protection product. It will scavenge cyberspace for any unauthorized use of personal information.”

The current BIDTC review for Experian’s ProtectMyID displays a 4.9 out of 10 score with a user score of 2.8. Other identity theft protection companies ranked on ranks as high as 9.5 for overall and user score.

“Our team provides as much information to data breach victims in order to help them keep protected from identity theft. ” said’s website manager John Toolson. “There are multiple ways to protect yourself from the consequences of a data breach and BIDTC is a one-stop-shop for that.” researches, reviews and ranks all identity theft protection companies in the industry. The BIDTC team analyzes all features before appropriately ranking them, making it easy for consumers to choose the best product for them and their families. also invites real customers to leave reviews concerning their company’s identity theft services.

Consumers can find the best information for identity theft and data breaches on

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Jeff Porter