Portland, OR -- (SBWIRE) -- 03/02/2018 -- Big data analytics is referred to technology that captures, stores, manages, and analyzes large and variable data to solve complex problems. Big data analytics in automotive sector helps analyze data from fleet operators and vehicle users. It is popular in many industry verticals as it is used for casting and optimization.

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Awareness regarding benefits of big data analytics, advancement in big data platforms, unremitting investment by web giants and automotive leaders, and growth in volume of data drive the big data analytics in the automotive market. However, lack of analytical specialists and uncertain big data strategies are expected to restrain the growth of big data analytics in the automotive market. The advancement of cloud analytics makes way for different growth opportunities. Although scalability & maintenance of the system and privacy of the data are two of the biggest challenges for the market in the near future.

The big data analytics market is in its initial stage and is recognized by moderate competition. Leaders of the market adopt new product launch and product innovation as their key strategies to improve their market share and extend their portfolio. For instance, SmartDrive Systems, Inc. introduced SmartIQ Transport Intelligence suite for real-time actionable information, predictive analysis, and prescriptive actions on January 2016.

The market is segmented by component, services, application, and geography. By component, it is bifurcated into hardware, software and services. By services, it is divided into managed service and professional service. By application, it is categorized into product development, manufacturing & supply chain, after-sales, warranty & dealer management, connected vehicles & intelligent transportation, and marketing, sales & other applications. By geography, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Comprehensive analysis and profiles of the major market players such as Advanced Micro Devices, Inc., Big Cloud Analytics, Inc., BMC Software, Inc., Cisco Systems, Inc., Deloitte LLP, Fractal Analytics Inc., IBM Corporation, Rackspace, Inc., Red Hat, Inc., and SmartDrive Systems, Inc. are also provided in this report.

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Big Data Analytics In Automotive Market Key Segments:

By Component

- Hardware
- Software
- Services
- Managed
- Professional

By Application

- Product Development
- Manufacturing & Supply Chain
- After-Sales, Warranty & Dealer Management
- Connected Vehicles & Intelligent Transportation
- Marketing, Sales & Other Applications