Valley Cottage, NY -- (SBWIRE) -- 02/16/2019 -- Blackcurrant, scientifically known as as Ribes Nigrum, is a blackberry. Attributing to its medicinal benefits, blackcurrant has been witnessing strong demand across regions such as Northern and Central Asia and Northern Europe. Blackcurrant berries are dried and ground to obtain blackcurrant powder, which is commonly used as a flavoring agent in foods and beverages, owing to its distinctive taste. Blackcurrant powder can be sprinkled over smoothies, teas, yogurts, oatmeal or even desserts to impart a unique flavor. Blackcurrant powder is rich in nutrients and carries all the nutrition of a blackcurrant; thus, it is increasingly being preferred by consumers as a flavoring agent.

The market for fruit powders has been witnessing significant growth, which has been providing positive impetus to the blackcurrant powder market. With increasing awareness of food ingredients among consumers, the demand for natural and healthy ingredients has been growing. Customers are preferring natural ingredients over conventional ones, which in turn is driving the demand for blackcurrant powder as it serves as a great alternative in imparting a natural and healthy blackcurrant flavor to any food or beverage.

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Blackcurrant Powder is tagged as a 'Super-Food' as it offers a Balance of Nutrition, Taste & Health Benefits

Blackcurrant has been labeled as a 'super-food' and is trending in the food and beverage market, owing to its versatile health benefits. In terms of nutrition, taste and favor, blackcurrant powder is at par with fresh blackcurrant fruit. In fact, if offers added advantages over the fresh fruit as it can be stored and preserved for longer periods of time, unlike the fruit. Not only is blackcurrant powder a delicious addition to diet, but it also offers health benefits. Nutritionally, blackcurrant powder is known to have calcium, potassium, magnesium, vitamin A and vitamin C. It has also been proved as an extremely good food source for better vision. Blackcurrant powder can also beat other fruit powders available in the market in terms of antioxidant content. Thus, consumers are increasingly preferring blackcurrant powder, owing to its health and nutritional benefits.

Blackcurrant Powder Market: Segmentation

On the basis of end-use industry, the market has been segmented as:

Food and Beverage
Cosmetics
Pharmaceutical
On the basis of the nature of production, the market has been segmented as:

Conventional
Organic
On the basis of packaging, the market has been segmented as:

Plastic Jar
Glass Jar
Packet
On the basis of the distribution channel, the market has been segmented as:

Supermarket
Specialty Store
Grocery store
Online retailers
Others

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Market Participants

Examples of some of the market participants identified in the global blackcurrant powder market are FutureCeuticals, Connoils, Waitaki Biosciences, LYO FOOD GmbH, New Zealand Pharmaceuticals Limited and CropPharms, LLC.