BMW Denmark launches BMW LIVE powered by Whisbi's conversational commerce solution
Barcelona, Catalonia -- (SBWIRE) -- 11/03/2017 -- On Tuesday the 26th of September at 8.00 pm CET, BMW in Denmark launched its very first BMW LIVE powered by Whisbi on their website: an online showroom for their website visitors. The first live video was a detailed review of the new BMW 5 Series Touring and the BMW 4 Series Gran Coupé facelift.
With the increasing trend of online research when it comes to purchasing a car, it is becoming imperative for car manufacturers to improve their digital presence. As a big part of the purchase journey is now happening online, the customers are looking for a more detailed and personalized experience. With BMW LIVE, customers can now be sitting in the comfort of their homes or be on the go while getting useful information about an interesting car model.
BMW LIVE appears directly on the web page, requires no login or subscription, and is device agnostic, which means it works on any device, even mobile. Thanks to the smart chat, viewers can engage with the presenters by asking them questions ranging from engine information to available colors.
Whisbi is an all in one conversational commerce solution combining live video, chatbot, chat and voice. It is helping industries such as automotive, increase their online engagement and boost their sales conversion rate while decreasing abandonment rate.
You can catch them live on http://www.bmw.dk/ for the full experience.