Boston, MA -- (SBWIRE) -- 03/05/2013 -- RTE breakfast cereals attracted more consumers due to its convenience and affordable prices. Consumers purchased these products especially for children in order to prepare an easy breakfast. In addition, the product gained a healthy image, leading parents to purchase the product as a school snack. Responding to that, some companies began to offer smaller packages especially for school snacks.

Euromonitor International's Breakfast Cereals in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Breakfast Cereals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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