Pune, India -- (SBWIRE) -- 09/04/2018 -- Ranging from video on demand (VOD) services, internet access services, cloud storage and application services, as well as Internet of Things (IoT) services to promote growth in the Cable Television Networks market

Cable TV is easily available and is considered most affordable sources of entertainment and information in day-to-day life. The demand for cable television networks is driving the cable television market owing to the introduction of new high definition and digital channels. The well-known popularity of various satellite television channels among the people for all identical ages are supporting the rapid expansion of the cable television network market. In addition, rising number of cable subscribers in various countries has encouraged the demand for variety of television programming services thereby boosting the cable television networks market. Paid TV channels have been garnering high response globally and high subscription cost for HD (high-definition) channels is expected to hinder the growth of cable television network market.

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Furthermore, the cable television network is continuously expanding with new and improved technological implementations that are expected to create abundant growth opportunities in cable television network market. On the other hand, the emergence of two-way cable television system is increasing, that allows the subscribers with home computers to link up with computer network by giving the subscribers access to data banks and permitting them to interact with other online users. This in turn, is providing several growth opportunities for the players in the cable television network system over the upcoming years.

Asia pacific region to contribute to growth in the global Cable Television Networks market

Asia pacific dominated the cable television network market in terms of both revenue and customer base. Countries like China and India are the world's most popular countries in providing large number of viewers for cable television. Huge population, rising disposable income and increasing customer base are some of the major factors driving the cable television network market in the Asia Pacific regions. On the other hand, Europe has the vast network of cable television subscribers as well as operators owing to the investment in telecommunication network and expansion of infrastructure for high quality digital content.

Acquisition of Scripps networks

In 2018, Discovery acquired Scripps Networks Interactive, home to top brands including HGTV, Food Network, and Travel Channel, creating a new and enhanced portfolio of the most trusted and deeply loved brands in media. Discovery added scale, content engine and multiple brand offerings would present a compelling opportunity for new digital distribution partners, including mobile, OTT, and direct-to-consumer platforms and offerings.

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Scripps is one of the best run media companies in the world with terrific assets, strong brands and popular talent and formats. Together, Discovery and Scripps will offer a complementary and dynamic suite of brands. The combined company will produce approximately 8,000 hours of original programming annually, be home to approximately 300,000 hours of library content, and will generate a combined 7 billion short-form video streams monthly, demonstrating its commitment to delivering content as a top short-form provider.

The combination will give Discovery an outstanding presence on new video and social media platforms. Additionally, Scripps Lifestyle Studios will become a key component of Discovery's content engine, making the company a leader in key strategic areas such as data-driven ad sales, endemic advertising, and branded entertainment solutions.

Report Highlights:

The report provides deep insights on demand forecasts, market trends and micro and macro indicators. In addition, this report provides insights on the factors that are driving and restraining the global cable television networks market. Moreover, IGR-Growth Matrix analysis given in the report brings an insight on the investment areas that existing or new market players can consider. The report provides insights into the market using analytical tools such as Porter's five forces analysis and DRO analysis of cable television networks market. Moreover, the study highlights current market trends and provides forecast from 2018-2024. We also have highlighted future trends in the cable television networks market that will impact the demand during the forecast period. Moreover, the competitive analysis given in each regional market brings an insight on the market share of the leading players. This report will help manufacturers, suppliers and distributors of the cable television networks market to understand the present and future trends in this market and formulate their strategies accordingly.