Naperville, IL -- (SBWIRE) -- 07/17/2012 -- CEO Opinions on Supplier Marketing Spend Activity in the Global Hotel Industry: Survey Brief  that analyzes C-level executives responses to understand how supplier marketing spend activity are set to change in 2012–2013. This report gives you access to the category-level spending outlooks, budgets and selection criteria of suppliers. This report not only grants access to the opinions and strategies of business decision makers and competitors, but also examines their actions surrounding business priorities.

Scope
The report features the opinions of global hotel industry respondents related to the following:
- Annual marketing budgets
- Planned change in marketing expenditure
- Future investment in media channels
- Future investment in marketing and sales technology

Reasons to Buy
- Provides insights into the global hotel industry's spending activities and marketing behavior

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