MarketResearchReports.Biz announces the addition of a new report to its vast repository of research studies. The report is titled “ Childrens Clothing - US - October 2015”.
Albany, NY -- (SBWIRE) -- 10/14/2015 -- Parents continue to struggle with issues related to sizing and would likely welcome solutions that address this. In-store shopping is preferred over online shopping given that parents often need their children to try on clothes, but online purchasing should become more prevalent in the future.
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Table of Content:
What you need to know
Tepid sales growth anticipated while birthrates stabilize
Figure 1: Total US sales and fan chart forecast of childrens clothing, at current prices, 2010-20
Children grow too fast!
Figure 2: Attitudes toward children's clothes shopping, by repertoire analysis of retailers shopped, August 2015
Parents stick with their favorite retailers
Figure 3: Retailers shopped for childrens clothing, August 2015
Influence the influencers
Figure 4: Influencers when shopping for childrens clothing, by generation, August 2015
Appeal to shoppers sense of style
Figure 5: Shopping behaviors and/or attitudes towards childrens clothing, August 2015
Consider trade-in or clothes swap programs
Figure 6: Consignment/resale store shoppers, by select demographics, August 2015
What it means
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The Market - What you need to know
Tepid growth anticipated as birthrates stabilize
Girls clothing comprises share, but growth to come from infant/toddlers
Childhood obesity still a major issue impacting todays youth
Market Size and Forecast
Slow and steady sales pace
Figure 7: Total US sales and fan chart forecast of childrens clothing, at current prices, 2010-20
Figure 8: Total US sales and forecast of childrens clothing, at current prices, 2010-20
Girls clothing commands highest share
Figure 9: Total US retail sales and forecast of children's clothing, by segment, at current prices, 2010-20
Figure 10: Total US retail sales and market share of children's clothing, by segment, at current prices, 2013 and 2015
Department stores comprise one third of sales
Figure 11: Total US retail sales of children's clothing, by segment, at current prices, 2012
Active sportswear for girls gaining ground
Figure 12: Percent of girls clothing expenditures by type, 2013
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