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China Smartphone Market 2013-2020 - Risk Analysis, Management and Evolution

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Deerfield Beach, FL -- (SBWIRE) -- 09/03/2015 -- Risk Evaluation of China's Smartphone Industry 2014-2019

This report focuses on systematic evaluation and analysis of Internal Risks (arising within the industry development itself) and External Risks (arising from the surrounding environments) in China's Smartphone production industry and consumption market. The major internal risks recognized in this industry include industry growth stage, industry competition pressure, market entry barriers, industry volatility, and technology challenge. The major external risks include factors like profit decline, regulation force, dependence on imports, and other risks (namely shortage of upstream supply, competition from substitutes, and purchase potential decrease).

The risk evaluation and threat rating concentrate on mainland China's Smartphone market under the industry conditions and environments in 2014. Forecasts and projections have been performed for the trend of industry risk over the next five years (2014-2019). All the identified risk factors are measured quantitatively according to GMD's novel numeric system, i.e. each risk is evaluated with Risk Index Number (RIN) and Risk Intensity Level (RIL).

These in-depth appraisals and analysis about risk considerations & controls provide a comprehensive understanding of the current risk factors and likelihood of risk development trends. Moreover, this report also concludes Critical Success Factors (CSFs) and novel strategies to help identify fresh growth point and overcome the threats and obstacles of doing manufacture/business in China's Smartphone industry.

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Table Of Contents

I-1. Report Scope
I-2. Evaluation Methodology
I-3. Executive Summary

II-1. Overview of Internal Risk 2014-2019
II-2. Industry Growth Stage 2014-2019
II-3. Industry Competition Pressure 2014-2019
II-4. Market Entry Barriers 2014-2019
II-5. Industry Volatility 2014-2019
II-6. Technology Challenge 2014-2019



Smartphone Market in China 2009-2019 - Risk Analysis, Evaluation and Management

As the largest market in the world, mainland China remains among the fastest-growing nations in smartphone industry. This report provides updated statistics and predictions for Smartphone Market in China based on a summary of independent research and a filtration of comparative data from third-party sources. An overview of the global smartphone market is also included. Historical data covers 2009-2014 period which was projected over the next five years up to 2019. In addition, the benchmarked data and analysis offer a solid and comprehensive foundation for businesses to generate ideas tapping into China's smartphone industry and/or market.

This report answers the key questions: How large is China's smartphone market and its share in global market? What are the sizes of sub-categories in smartphone market by OS, brands, price, screen size, CPU processor, and camera resolution? Where do Chinese smartphone users download/purchase apps or software and how much do they spend monthly? What are the marketing channels of smartphones in China? What are the answers to the above questions in the next five year? Our research team estimates that China's smartphone shipments and users reached 450 million and 610 million respectively in 2014. It is predicted that the two figures to continue to rise over the coming years driven by the booming economy and the expansion of middle-class people in China. The total smartphone shipments and users will soared to 768.3 million and 964 million by 2019.

Executive Summary

China's smartphone market has experienced a skyrocketing growth in the last decade driven by surging demand for smart phones and China's fast GDP increase. China has become the largest smartphone production and consumption base in the world with its smartphone annual shipment accounting for over 34.3% of the total shipment worldwide by 2014, up from 12.1% market share in 2008. The nation's total smartphone shipments have amounted to 450 million units with a total value of over 100 billion USD in 2014

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Table of Contents

I-1. Industry Definition and Scope
I-2. Research Methodology
I-3. Executive Summary

II-1. Global Mobile Phone and Smartphone Shipments 2009-2019
II-2. Market Segments of Global Smartphone Shipment Volume by OS 2009-2019
II-3. Market Segments of Global Smartphone Shipment Value by OS 2009-2019
II-4. Worldwide Smartphone Average Selling Price 2009-2019
II-5. Global Mobile Phone and Smartphone Users 2009-2019

III-1. China Smartphone Shipments by Volume 2009-2019
III-2. China Smartphone Shipments by Value 2009-2019
III-3. Market Shares of China Smartphone Shipments by Air Interface 2009-2019
III-4. Market Shares of China Smartphone Shipments by Vendor 2011-2014
III-5. Market Distribution of China Smartphone Shipments by OS 2009-2019
III-6. Marketing Channels of China Smartphones 2013-2014
III-7. China Smartphone Users and Penetration 2009-2019
III-8. Market Shares of China Smartphone in Use by Brand 2013 & 2014
III-9. Shares of China Smartphones in Use by OS 2009-2014
III-10. Shares of China Smartphones in Use by Screen Size 2009-2019