Boston, MA -- (SBWIRE) -- 12/12/2014 -- Tobacco in New Zealand continued to be dominated by cigarettes in 2013, with a 71% value share of tobacco sales, unchanged from 2012. The New Zealand government's strong anti-smoking agenda continued in 2013 with campaigns designed to inform and educate the general public about the dangers of smoking, with the stated aim of achieving a "smoke-free" New Zealand by 2025 (defined as smoking prevalence of less than 5% of the adult population. These campaigns are targeted at current adult smokers...

Euromonitor International's Cigarettes in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: High Tar Cigarettes, Low Tar Cigarettes, Mid Tar Cigarettes, Ultra Low Tar Cigarettes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Cigarettes market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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