Boston, MA -- (SBWIRE) -- 01/29/2015 -- This report brings together market data to provide a comprehensive brief of the Prepared Meals sector in Indonesia. This allows for the rapid identification of key growth opportunities across major Prepared Meals categories and their packaging.

Key Findings

- Rising disposable income and a large population base make Indonesia a prospective market for CPG products

- The busy lifestyle of working consumers living in urban areas is the major factor driving growth of Prepared Meals in Indonesia

- Ready Meals is the largest category by value and volume sales of Prepared Meals in Indonesia

- Frozen Ready Meals is the largest segment in the category and will register the fastest growth during 2013-2018

- Convenience Stores dominates the sales of Prepared Meals in Indonesia

Synopsis
Rapid urbanization and increased participation of women in the workforce will drive high growth in the Prepared Meals market in Indonesia. Ready Meals is the largest category by value and volume sales, and will register the fastest growth during 2013-2018. The increasing pressure on consumers due to rising inflation and economic uncertainties will lead them to seek out value for money products in the Prepared Meals market. Frozen and Chilled Prepared Meals will further grow in popularity as consumers seek products that preserve the freshness of ingredients.

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Companies Mentioned in this Report: Balimuda Food, McCain Foods Limited, H. J. Heinz Company, Bonne Cuisine, Unilever Plc., Pronas, Mayora Group, The Hero Group, Alfaria Trijaya, PT Matahari Putra Prima, Carrefour

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